This masterclass aims to give organisations a better understanding of how they can measure their social impact; the importance of recording social impact; and how it can help them both improve what they do and support their fundraising efforts. We will aim to demystify what is still seen as a complex issue by covering:
- How to decide what to measure and why
- The types of social impact measurement
- What methods can be used to collect data – simply
- How people can use this data to better run their organisations
- Examples from social enterprises and charities demonstrating how they have successfully achieved this
We are delighted to announce that our keynote speaker is Marcus Hulme, the Social Value Director at Places for People, one of the largest property management, development, regeneration and leisure companies in the UK. His role is to maximise, multiply and measure social value across the group of over 20 companies. Previously Marcus was Social Impact Director at Big Society Capital, where he developed programmes to support social enterprises with their impact measurement approach.
Marcus worked for ten years at the then Big Lottery Fund as a Senior Policy and Learning Manager, which involved designing and delivering funding programmes; and designing evaluation studies to measure impact.
Marcus is a member of Key Fund investment panel and Chair of Cabinet Office’s Impact Readiness Fund. He started his career working at a homelessness charity in the East End.